Job Description

Overview Interview scheduling: StaffUp Support requested Aday-to-day view for this contractor is not fully specified in the original text. Research on web pages, AI engines, and Google user questions is mentioned as part of the context. The role is described as a small, nimble team of 2, located in California (San Francisco) with optional remote work and West Coast hours (PST). The contract is approximately 09/15/2025 to 02/28/2026, with potential extension or permanent transition depending on business funding and priorities. Key responsibilities Developing and executing Digital PR strategies Cultivating high-quality citations and brand mentions: proactively create a backlog of relevant opportunities for promotion from relevant publications and websites through engaging content creation and strategic outreach Online reputation management: monitor online mentions and social media conversations to track brand sentiment and respond effectively to manage and enhance brand reputation AI engine and search audits: integrate optimization best practices into digital PR campaigns and content to improve online visibility Performance monitoring and reporting: use digital analytics tools to track the effectiveness of campaigns, measure KPIs, and refine strategies based on data-driven insights Collaboration: work closely with internal teams (marketing, content, SEO, etc.) to ensure digital PR efforts align with broader marketing and communication objectives Stay up-to-date with industry trends: continuously monitor changes in search engine algorithms, digital media trends, and best practices to adapt strategies accordingly Strong communication skills: excellent written and verbal communication for crafting compelling content, media outreach, and internal/external communication SEO knowledge: solid understanding of SEO principles, including keyword research, on-page and off-page optimization, and technical SEO elements Analytical skills: ability to interpret data from analytics tools (e.g., Google Search Console) to assess campaign performance and inform future strategies Digital proficiency: adeptness with digital platforms, content management systems, social media tools, and other relevant digital technologies Strategic thinking and planning: capacity to develop and implement effective digital PR campaigns aligned with business goals Relationship building and networking: proven ability to build and maintain relationships with media, influencers, and other stakeholders Project management skills: ability to oversee projects from conception to completion, manage timelines, and meet deadlines Crisis management skills: ability to handle sensitive situations and manage brand reputation effectively under pressure Skills and experience required Web research and familiarity with AI engines (must have skills) Teachable skills: Slack value proposition, partnerships messaging Optional skills: communications, promotions, affiliate marketing Additional details This role is located in California - San Francisco. It can be fully remote. West coast hours (PST) apply. Interview logistics: approximately 3 rounds, could be 2 if the first round is consolidated. Interviews/hiring as soon as possible (week of Sep 2). Contract duration: approx. 09/15/2025 to 02/28/2026, with possible extension or transition to permanent based on business funding and priorities. Years of experience: overqualified >5 years; underqualified Company note: Very small and nimble team of 2. EEO and equal opportunity statements from the original text have been preserved where applicable. #J-18808-Ljbffr HireTalent

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